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Tips to Personalize Your Social Media Marketing

Have you ever pondered why so few companies in any given industry hold such a commanding market share? The secret to their success is in their targeted advertising campaign.

91 percent of customers are more likely to buy from brands that provide personalised experiences like recommendations and offers, and 83 percent of customers are willing to share information for the sake of personalization, according to a recent Forbes study. read more

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How To Use TikTok For Brands- The Ultimate Guide

It wasn’t always called TikTok.

Longtime friends Alex Zhu and Luyu Yang started Musical.ly Inc. in the Chinese city of Shanghai. There were more than 100 million users of this software, which allowed people to stream and share short videos. ByteDance, a Chinese business, acquired the app in 2018, and subsequently migrated its users and content to rival app TikTok. read more

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How To Master Social Media Platforms

It’s no surprise that advertising on social media is essential for nearly every company, given that it has and over 2.8 billion members globally. If you want more customers, more traffic to your gorgeous website, and a happier customer base, then you need to get social with your business. No one would argue that you shouldn’t use social media to market your business; rather, the question is how you’ll go about it. read more